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Brand identityOur own identity

Belmora Studio

Our own identity: a lowercase wordmark with two precise cuts, mulberry on limestone, and an editorial serif.

Belmora Studio lockup in limestone on mulberry
Client
Brand identity
Status
Our own identity
Year
2026
Scope
Name and story, Logo, wordmark and symbol, Typography and colour, Business card and social, Brand guide

The name

Belmora, said bel-MOR-ah. Bel for beautiful, mora for a place to stay. It is a name story more than a translation, and it is meant to sound like a house.

The mark

A lowercase belmora with studio beneath it. Two rising diagonal cuts, one in the b and one in the a, are the signature. The split b alone becomes the symbol for avatars and the favicon.

The system

Limestone as the canvas, mulberry for the logo and feature panels, ink for text, travertine for quiet panels and a little brass for hairlines. Boska for headlines with real italics, Inter for everything you read and click.

Homepage previewHover a screen to scroll it
Belmora Studio homepage, full page on desktop
Belmora Studio homepage, full page on a phone

This website is the first place it lives.

Next projectJess Powers Real Estate

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